Thursday, November 19, 2009

Astley Clarke for Best Luxury Brand Online

Like my previous post, this one also features on more splurge-worthy jewelry. Astley Clarke is a British luxury brand that centers around beautiful jewelry. Even from looking on the site for no more than ten seconds I was already enamored with many of the pieces. Astley Clarke has long-term investment, fine jewelry created by over 40 of the world’s leading designers. While their pieces are eye-catching, you won’t be finding any cheap costume jewelry on this site. They use only the most exquisite gemstones and precious metals. What’s also great is that they have a speedy delivery service, even if you are outside of the UK! Their jewelry is organized into three categories: contemporary jewelry, designer jewelry, and fine jewelry. Astley Clarke’s contemporary jewelry section is filled with stunning pieces that are stylish and trendy, yet still made beautifully. The designer jewelry section has pieces from designers from all over the world. And finally the fine jewelry section has the most luxurious pieces. All in all every single piece of jewelry on Astley are worthy of drooling over.

So it’s no wonder that Astley won the Walpole award for “Best Luxury Brand Online”. The Walpole awards took place on November 16, 2009 in London, which honors brands that have excelled in seven different categories including luxury, design, online, international, overseas and emerging talent. This year the awards were judged by Nathalie Massenet of Net-a-Porter, Brent Hoberman of, Guy Salter of Walpole, Erik Wachtmeister of A Small World, Martin Bartle of 270 Degrees and Peter Fitzgerald of Google. Definitely a worthy panel of judges that all decided Astley fit the “Best Luxury Brand Online” category best, even with other admirable contestants like Mulberry and Louis Vuitton in the running.

Astley recently re-launched their website to better fit their company’s mission which is “to make Fine Designer Jewellery a more creative and imaginative category for a new generation of luxury consumer.” From looking through their jewellery pieces it’s not hard to see why they are worthy of recognition.

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